What could be more convincing than the experiences of clients themselves?
Sofon has many enthusiastic clients who will tell you about their use of Sofon Guided Selling with just that enthusiasm. They are regularly involved in seminars and client days. But they also like to explain their reasons, experiences and results in black in white.
Download a User Story in PDF or read the story of our customers below.
The Aebi Schmidt Group develops, manufactures and sells vehicles designed to clean roads and keep them clean in both winter and summer. The products manufactured by the Aebi Schmidt Group are complex and offered in numerous variants, and this was the reason why the group went in search of a specialized product configuration tool.
Bollegraaf Recycling Machinery is a global supplier of machines for the recycling industry. Its product portfolio includes balers, sorting systems, shredders, conveyor belts, star screens and reel splitters. Bollegraaf uses Sofon Guided Selling to configure, calculate and generate sales documents for these machines. Harry Buter (IT-manager) and Willy Keller (Head of the Internal Sales Department) explain their choice of Sofon and discuss the implementation and obtained results.
The Dokkumer Vlaggen Centrale (DVC) is a producer and supplier of promotional communication tools on canvas, varying from flags with a company logo to an ad for the latest model of a car. DVC is the market leader in the Netherlands and is also active abroad. Sofon went ‘live’ at DVC’s sales department in February of 2007. Together with DVC we look back on this period and look ahead to the future.
Elekta, an international medical technology Group headquartered in Sweden, is a satisfied user of Sofon Guided Selling. This does not come as a surprise, given Elekta’s need to streamline its global sales operations.
They were really looking for a (simple) CRM system. But in the end, Freelift chose Sofon Guided Selling. This manufacturer of stair lift systems wants to use Sofon to organize their further (international) expansion. "With Sofon I have gained an excellent insight into the results of our marketing and sales efforts", says Peter van Nes, commercial director of Freelift.
Fri-Jado B.V. is active in the food retail and food service markets in the areas of refrigeration, electronics, store computerization and safety. Fri-Jado operates in the market via their own branches in the United Kingdom, Germany, Singapore and the United States. They have a global network of local distributors and service companies. Fri-Jado uses Sofon Guided Selling successfully as a sales, product and project configurator.
Fronius develops, manufactures and sells products from three divisions: Welding Technology, Solar Electronics and Battery Charging Systems. It focuses on the transformation of energy with all its products. The family business is renowned in the market for its technological leadership and now has a workforce of 2,500 employees. This growth has made it extremely important for Fronius to make complex knowledge about its products available for its staff in a simple way. Sofon provided a welcome solution to this problem. Gerald Aigner (Project Manager Sofon Implementation) talks about the situation before and after Sofon.
GEA Goedhart is located on the island of Tholen in the Dutch province of Zeeland. The company, with an annual turnover of 32 million euros, has produced heat exchangers such as air coolers and air-cooled condensers since 1933.
The GEA Refrigeration Division manufactures refrigeration systems. These systems are put to use primarily in the food industry (breweries, slaughterhouses), during industrial processes, for sports and relaxation (ice skating rinks) and in air-conditioning systems. The division consists of various types of companies: 10 manufacturing companies, 20 sales offices and 10 contracting companies who produce refrigeration systems from all the components. The Refrigeration Division has purchased Sofon to bring together all the components produced in the division in one catalog. In this way, sales offices can, for example, produce complete offers with incredible ease and efficiency.
JéWéRET is a European wholesaler and manufacturer of mainly wood-related DIY products. Sofon Guided Selling is used to configure the cabinet and storage systems of the brands Stanley, Raffito and Storemax. JéWéRET not only uses Sofon in house at their office sales department for order entry, Sofon is also used for quotation and order generation for their distributors: DIY stores. Consumers can have storage cabinets put together according to their preferences in the store, check out the quotation and the visualization and buy immediately if they wish.
Minkels, a leading producer of housing for electronics systems, is completely focused on what clients want. This demands a flexible attitude: housings are available in many forms and Minkes delivers ten thousands every year.
Nassau Indus Deur is part of the Danish Nielsen & Nielsen Group and has been supplying the highest quality of industrial doors for more than 25 years. Today’s product satisfies strict European CE standards.
Nedschroef Helmond has been active as a producer of fasteners for more than 100 years. These days, the automotive industry and their suppliers are their biggest clients. Sofon has been ‘live’ at Nedschroef since February of 2007. Nedschroef has experienced a big improvement in their processes thanks to Sofon Guided Selling. Nedschroef explains the decision in favour of Sofon in this user story.
NOV ASEP Elmar is a manufacturer and supplier of standard and client-specific products (specials) for the oil and gas industry. This includes advanced winching systems that meet the strictest requirements in the area of safety and company security. NOV ASEP Elmar has branches in the Netherlands, the United States, the United Kingdom, the United Arab Emirates, Australia, Singapore, Russia, Malaysia and China. NOV ASEP Elmar uses Sofon’s standard software worldwide and has seen wonderful results since.
OHRA is part of the Delta Lloyd group and one of the largest suppliers of insurance and financial services in the Netherlands. As a so-called ‘direct writer’, OHRA focuses on sales of services over the phone, internet or mail; without using agents. One of the ways they compensate for the lack of intermediaries is by using Sofon software
Picanol develops, manufactures and sells highly technical weaving machines to weaving mills worldwide. In addition to the complex machines, the weaving machine giant also offers clients additional products and services, such as training, upgrading kits, interchangeable parts and service contracts. Now that Sofon has been up and running for a few years, it has proved its ability to streamline Picanol’s quotation and contract generation process. Katelijne Goethals (Sales Administration Manager), and Els Havegheer (Front Office Coordinator) reflect on the changes, value and efficiencies gained with the selection of Sofon.
Plasticon Europe is Europe’s largest producer and installer of composite structures. They employ 600 people and their head office is located in Oldenzaal, the Netherlands. From there, Plasticon oversees five production plants and nine European sales offices. Plasticon chose Sofon Guided Selling to optimize their operating processes.
Veenman is traditionally a dedicated supplier of printing systems with experience in document management, digital solutions and process optimization. With a network of powerful partners, tailored advice and solutions are offered. Through a customer-oriented approach, the quality of organizations in many sectors is optimized. In 2007, Sofon went live at Veenman. Veenman now produces error-free, professional, uniform sales documents using Sofon.
VMI Holland BV develops, produces, sells and installs machines for the rubber and tire industry. Most of VMI’s machines are used to produce tires for automobiles, trucks and mining vehicles. VMI wanted to provide their target group with better quality quotations, faster. And they have succeeded in this thanks to Sofon.